With the changes of the Chinese market environment, brands have become the most stable operating elements and core of enterprises in the market. The emergence of network technology has accelerated the popularization of brand promotion and promoted the development of variety strategies. The huge role of the Internet in changing everything has formed a huge impact on traditional advertising branding. Therefore, how to use the Internet to achieve a better brand communication effect is also an important subject for advertisers. Below, Guizhou Tongren Wuling Tianxia Network Technology Co., Ltd. summarizes 8 conventional brand marketing methods to share with you.
1. Create an encyclopedia.
Encyclopedia entries 4-12, to create four major platform encyclopedia brand entries including Baidu Encyclopedia, powerful companies can also create full company name, business leader, website name, product name and other entries, and then related entries . The advantage is that encyclopedia can more objectively explain the situation of the brand and the enterprise, and it is easier for netizens to be convinced.
2. Question and Answer Promotion
There are 300 groups of question and answer promotion for word-of-mouth marketing, and a total of 300 groups for Baidu question and answer and other question and answer platforms based on keywords related to corporate brands. The advantage is to solve the concerns of netizens and build a good reputation.
Published 10 press releases, wrote a press release, and posted it to mainstream portals. The advantage is that the collection is timely, authoritative, and can fully display the content
4, forum posting
The forum posted 500 articles, wrote a forum soft article, and posted to well-known forums. Advantage is that comprehensive coverage, expand the exposure, there is a certain inclusion.
5. Classified information network.
Finishing brand information, classified information put 300, you can take contact, the benefits are comprehensive display of corporate brand, enhance visibility, good effects included.
6, blog promotion.
Branded content to write a blog, Baidu Space and major blog platforms deliver 300. Benefit is the ability to enhance their brand image, enhance visibility.
7, microblogging forward.
Write a brand-related microblogging, hundreds of thousands of fans more than 10 large (for product selection can account) forward proliferation, increase brand influence. Benefit is precise audience, big exposure.
8, Baidu search rankings promotion
Your brand word whether other companies' websites appear? Counterfeiting by others to steal traffic? For example, many of the XX Air Conditioning Repairs, XX mobile phone sales department, these fake official website to steal a lot of big brands of flow, so the word brand ranking Pa screen after optimization is very necessary.